How to Do Market Analysis for Entry into India

India is the land of diversity with large geographical area and complex behavioural pattern demonstrated by people across the Country. This demographic information along with understanding consumer behaviour is very important. The information needs to be very specific. 


The access to this information is very critical. The evaluation of India Entry options and formulation of Business Strategy for India market will be the result of risk analysis of the information. 

We as the Partner to conceptualise India market entry, undertake the important task of Market Analysis. The research provides detail Industry knowledge. The customized approach to Market Research will get you critical and specific information.

Industry Knowledge
We offer to collect Industry information at macro as well as at micro level to provide you overview. This typically includes mapping of the industry, key players, Industry practises, over all dynamics.

Market Potential
The overview includes overall estimated potential of the market, typical growth rates and demand supply dynamics.

Competition
The overview includes information on competition, their offerings with detail analysis. The comprehensive information also covers pricing analysis.

Acceptance of Products/ Services
We offer comprehensive product feasibility study in India market. This includes test marketing the product/ concept.

Growth Drivers
While analysing the market potential, we also take into consideration the factors that will drive the growth in future.

Entry Barriers
We take balance approach and also study the barriers if any that may affect the entry into India market or affect growth.

Location Analysis
The selection of right location to start India business is the key to success. We offer comprehensive report required to choose the location for your business.

Taxation
Our comprehensive analysis also covers information on taxation like import duty, local taxes and government regulations. Their  impact on the prices, business is analysed in detail.

Research / Evaluation of strategic Partners
Choosing a right partner is key to success. We offer comprehensive research report along with evaluation on probable partners in India.

Inno Garage is a Indian management consultancy that specializes on India-specific consulting. Our experience of having consulted hundreds of Indian Companies over the past few decades helps us in ensuring smooth and successful entry of your brand in India.